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New — Marketing CRM

Know every guest.
Win them back.

Your hotel's guest database is its most valuable asset. Stayller's Marketing CRM turns reservation data into guest profiles, smart segments, and automated campaigns — so you fill rooms with people who already love your property.

Stayller Marketing CRM dashboard showing guest segments, campaigns and analytics
How it works

From check-in data to repeat bookings — automatically.

Every reservation builds your guest intelligence. Every insight becomes an action. No manual data entry, no separate CRM tool.

01

Guest profiles built automatically

Every reservation creates a rich guest profile — stays, spend, room preferences, travel patterns, and contact details — with zero manual input.

02

Smart segmentation

Stayller auto-segments your guests: VIP high-spenders, frequent travellers, lapsed visitors, international guests, WhatsApp opt-ins, and custom segments you define.

03

Targeted campaigns

Send personalised WhatsApp messages or emails to specific segments — seasonal offers, loyalty rewards, win-back campaigns, and direct booking promotions.

04

Track & improve

See open rates, conversions, and revenue attributed to each campaign. Know which messages bring guests back and double down on what works.

Guest Intelligence

A complete profile on every guest who's ever stayed.

Stayller builds a rich profile from reservation data — automatically. No CRM migration, no manual entry. Just actionable guest intelligence from day one.

  • Full stay history — every visit, room, rate, and spend captured automatically
  • Lifetime value tracking — total revenue per guest, repeat visit rate, preferred room type
  • Contact details & preferences — phone, email, WhatsApp opt-in, dietary needs, notes
  • Guest scoring — identify your highest-value guests and treat them accordingly
Guest Profile — Priya Sharma
PS
Priya Sharma
+91 98765 43210 · priya@example.com
● VIP Guest · WhatsApp Opted In
Total Stays
7
Lifetime Spend
₹62k
Pref. Room
Dlx 202
Stay History
Jun 2026Room 202 · 3 nights · ₹12,600
Mar 2026Room 202 · 2 nights · ₹8,400
Dec 2025Room 201 · 4 nights · ₹16,800
Segmentation

The right message to the right guest, every time.

Stayller auto-segments your entire guest database — so you can send targeted campaigns to exactly who needs to hear from you, not everyone at once.

  • Pre-built smart segments — VIP guests, win-back candidates, frequent travellers, international visitors
  • Custom segments — filter by stay count, spend, last visit date, room type, nationality, or source
  • Dynamic segments — automatically update as guests meet or leave criteria
Guest Segments
👑
VIP & Platinum Members
3+ stays or ₹50k+ lifetime spend
6
guests
🔄
Win-Back Candidates
No visit in last 90 days
10
guests
💬
WhatsApp Opted-In
Reachable via WhatsApp
25
guests
✈️
International Guests
Non-Indian travellers
3
guests
Campaigns

WhatsApp and email campaigns that actually convert.

Create targeted campaigns in minutes. Pick a segment, write your message (or use a template), attach a booking link, and send. Track results in real time.

  • WhatsApp campaigns — the highest-open-rate channel for hospitality, now inside your PMS
  • Email campaigns — branded, mobile-friendly emails with booking links and offers
  • Seasonal & event templates — Diwali, New Year, wedding season, festival packages ready to send
  • Performance tracking — opens, clicks, and bookings attributed to each campaign
Start running campaigns →
Campaign Builder
Campaign Name
Monsoon Special — Win Back Guests
Target Segment
Win-Back Candidates 10 guests
Channel
● WhatsApp Email
Message Preview
"Hi Priya! We miss you at The Green Verandah 🌿 Book your stay this monsoon and enjoy 15% off. Use code BACK15. Book now: [link]"
Loyalty Programs

Reward your best guests. Build a community around your property.

Create a loyalty programme that fits your property — points, tiers, exclusive perks. Stayller tracks everything automatically so your team can focus on hospitality, not spreadsheets.

  • Tiered loyalty tiers — Silver, Gold, Platinum with automatic tier progression
  • Points on every stay — room charges, F&B, activities all earn points automatically
  • Instant notifications — guests get WhatsApp updates on their points balance and rewards
  • Redemption tracking — room upgrades, complimentary nights, F&B credits, and custom perks
Set up your loyalty programme →
Loyalty Program
Priya Sharma · Platinum Member
1,240 pts
Worth ₹1,240 in rewards · Expires Dec 2026
Silver
0–499 pts
Gold
500–999 pts
Platinum
1000+ pts
Rewards Available
Room upgrade200 pts
Free breakfast150 pts
Complimentary night1000 pts
Everything included

A complete guest marketing stack,
inside your hotel PMS.

Guest Profiles

Automatic profiles from every reservation — stays, spend, preferences, and contact details.

Smart Segmentation

Pre-built and custom segments that update dynamically as guest behaviour changes.

WhatsApp Campaigns

The highest-converting channel for hospitality. Send targeted messages in minutes.

Email Marketing

Branded, mobile-first emails with booking links, seasonal offers, and loyalty rewards.

Loyalty Programs

Points, tiers, and automatic rewards — all tracked by the system so your team doesn't have to.

Campaign Analytics

Open rates, click-through, and direct bookings attributed to every campaign you run.

Start today — it's free

Your guests are worth keeping.

Stayller Marketing CRM is included in every plan. Start your 15-day free trial and send your first campaign today.

Included in all plans · No credit card required · Full platform access